Inhouse in your Face (book)

Facebook is tricky. And it’s getting trickier. These days, you can’t just post something up and expect your friends to see it. Oh no. Facebook will decide what’s relevant for them to see, thank you very much. In true Facebook style, “it’s complicated.” Unless you want to pay for a promoted post, naturally.

You know what they say, “if you can’t beat the algorithm, join the algorithm.” Create content that people will like and share to get your message in as many faces as possible. Inhouse has been tasked with doing exactly this recently. Over the past few weeks, we’ve created quite a few shareable graphics on climate change, land grabs and Gaza. Take a look below and if you like them, well, you know what to do…

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